Internet marketing and online advertising campaigns with experienced advertising agency for Internet promotion.
5 Oct
HOUSTON, TX, USA—OCT. 5, 2011: Energy People Connect, the online community and communications consultancy for energy industry professionals and companies, today announced the launch of its business-to-business energy industry advertising network.
Energy People Connect slated this network in response to a need for further convergence between business-to-business energy advertisers and online publishers in the energy industry. The product, accessed on energypeopleconnect.com includes an online portal that connects energy industry advertisers and energy-content publishers for targeted, efficient media planning and placement.
“Our ad network will meet the needs of both advertisers and publishers by enhancing the process of leveraging excess ad inventory,” said Brandy Brazell Obvintsev, president of Energy People Connect.
The ad network will aggregate ad products from niche publications and offer them to advertisers with personalized planning solutions, thus allowing publishers to sell excess ad inventory and advertisers to buy with ease.
“The consulting and management team at Energy People Connect will provide support and planning services to further facilitate the exchange between these two parties,” said Obvintsev.
About Energy People Connect:
Energy People Connect is an online community, ad network and communications consultancy focused on delivering the support and innovations to drive conversations and foster meaningful connections across the global energy industry. For more info, visit energypeopleconnect.com
15 Sep
RESEARCH TRIANGLE PARK, NC, September 15, 2011 /24-7PressRelease/ — Netsertive, Inc., a fast-growing ad technology company, today announced it has launched a comprehensive online advertising program for members of MEGA Group USA, a leading national buying group for appliance, electronics, furniture and bedding retailers, and the leader in Web marketing. This new program drives increased local sales opportunities and targeted online exposure to MEGA members by providing technology-driven, high-performance online marketing with sustained results.
Netsertive reports that a record number of dealers signed up for the new program in the first hour of the MEGA 2011 Fall Show, and several dozen members are already taking advantage of MEGA WebAdvertising, powered by Netsertive.
MEGA WebAdvertising, powered by Netsertive, has developed an exclusive search marketing and display ad program that helps MEGA Group USA members reach local, purchase-ready consumers. Netsertive’s patent-pending “Learning Engine” proactively funnels qualified sales leads for the retailers’ products by targeting consumers through contextually-relevant search engine results and websites, automatically directing them to their nearest dealer.
According to a 2010 study from media consulting firm BIA/Kelsey, 97 percent of consumers now use online media when researching products or services in their local area. MEGA WebAdvertising, powered by Netsertive, will help MEGA dealers embrace this new reality by enabling them to more efficiently transform online discovery into offline sales.
Netsertive’s patent-pending marketing platform delivers high-performance search engine and display advertising, social media and retargeting, automating continuous improvements to every campaign. The platform delivers turnkey, cost-effective management of bids and ad placements, all backed and supported by an expert account team who knows the home goods industry inside and out.
“I have been more than impressed with the many benefits MEGA offers to dealers in this powerful buying group,” said Brendan Morrissey, CEO, Netsertive. “The addition of our platform is yet another example of how MEGA serves its members. As the marketing landscape continues to shift toward online advertising, MEGA is making it more efficient for its dealers to reach local customers online.”
The addition of Netsertive’s platform further enhances the extensive online offerings that MEGA Group USA offers its members. MEGA WebFronts is MEGA Group USA’s website marketing program. MEGA introduced the first generation, WebFronts Basic, over four years ago. After much success and increased demand, MEGA launched an even more robust version – WebFronts Premium Plus – last March. WebFronts Premium Plus sites provide MEGA Group USA dealers an industry-leading Web presence featuring unlimited product catalogs, advanced merchandising and pricing tools, an unlimited dual shopping cart and quote-request system, advanced SEO (search engine optimization) techniques, automated rebate centers, and product comparison capabilities for the appliance, furniture, mattress and bedding, electronics, and lawn and garden industries.
“Whether it’s through our new WebAdvertising program, smart and effective SEO techniques, or a combination of both, our members have the online strategies needed for their stores to show at the top when consumers are searching for product online,” said Rick Bellows, president of MEGA Group USA. “These programs are designed to spotlight our members’ stores and increase their brand preference in the minds of their customers.”
For more information, visit http://www.netsertive.com.
About Netsertive
Based in the Research Triangle Park near Raleigh, N.C., Netsertive (www.netsertive.com) helps small and medium-sized businesses and their product manufacturers attract consumers and increase sales through its patent-pending online marketing technology. The company, backed by prominent venture capital firms RRE Ventures and Greycroft Partners, works with clients, one-on-one, to increase offline sales with its data-driven approach to online search and display advertising. Netsertive’s Local Extend program enables manufacturers to provide dealers with turnkey, locally targeted online marketing campaigns pre-loaded with high-impact display (banner) ads that raise brand and product awareness, directing qualified customers to local business websites and physical locations to effectively convert online discovery into offline sales. Its proprietary “Learning Engine” technology and digital co-op platform ensure that clients acquire the largest number of qualified website visitors for a given advertising budget, using vertical industry data analysis to automate campaign improvements. Netsertive serves a wide range of local businesses in North America and manufacturers that leverage local businesses for sales distribution.
10 Mar
Ensight Management Consulting and Eurogroup Consulting:
a partnership that opens new perspectives in management consulting, at regional level
Bucharest, the 10th of March, 2011. Ensight Management Consulting, the most important Romanian company on the local management consulting market, has recently become a member of Eurogroup Consulting network, one of the most powerful consultancy networks in Europe. The event was highlighted today at a press conference attended by representatives of both organizations, from Romania and France.
Eurogroup Consulting is an independent consulting company, of European origins, which has 24 offices in 18 countries and a team of 1200 consultants, who covers a wide range of business issues for clients, nationally and internationally.
“European origins are the important words as we believe that knowledge and experience is a necessity, but the connection with the human factor, and therefore the culture, will make the difference to mobilize our clients for real and long term results”, said Yves Labat, General Delegate of Eurogroup Consulting.
Eurogroup Consulting provides consulting services in a variety of sectors: banking, finance, insurances, pharmaceutical industry, production, retail and distribution, energy and utilities, telecommunications, public administration and healthcare.
“We have developed an expertise in managing cultural differences. Our singularity brings us to design tailor-made approaches and implement them giving importance to cultural differences. Our teams are immediately operational to conduct cross-border assignments. For a more effective approach of consulting projects conducted in Central and East-European countries, Eurogroup Consulting provides consulting services through a hub of offices: Bucharest and Warsaw. Thus, Ensight Management Consulting will participate from Romania to the consulting missions, at regional level, for the clients in Hungary, Russia, Ukraine, Croatia, Slovenia and Republic of Moldavia”, added Yves Labat.
This affiliation opens new perspectives for Ensight, at regional scale. “In addition to the geographical coverage, this partnership with Eurogroup Consulting offers us a true platform of professional cooperation: access to academic research through the Eurogroup Institute, trainings and specialized courses for consultants, exchange of experience and know-how in multiple business segments, extended expertise, high quality standards for consulting services offered, international projects” said Robert Maxim, Managing Partner of Ensight Management Consulting.
Ensight Management Consulting represents the first Romanian affiliation with an international management consulting group. The liaison enables Ensight to widen its service portfolio and to extend its geographical market range to pan-european level.
For more information:
Ensight Management Consulting
Simona Wist
PR & Communication Responsible
E-mail: simona.wist@ensight.ro
Mobile: +40 748 039071
30 Jan
Press release
CeBIT 2011 (1. March to 5. March)
Due to recent positive economic indicators, the international ICT industry is regaining its sense of imagination. “CeBIT 2011 stands to benefit from the increasingly positive climate in the ICT marketplace,” says Frank Pörschmann, Senior Vice President of CeBIT at Deutsche Messe AG, at a press conference in Munich. “Our new themes, high-caliber conference program and unique portfolio of services represent a key milestone on the way to sustained economic recovery.” German Chancellor Angela Merkel and Turkish Prime Minister Recep Tayyip Erdoğan will officially open CeBIT, the world’s leading event for the digital industry, on 28 February 2011 in Hannover, Germany.
CeBIT 2011 is comprised of four user-oriented platforms: CeBIT pro showcases professional ICT applications for companies of all sizes; CeBIT gov caters to decision-makers from the public sector and features solutions for municipal, state and federal administration as well as applications for the healthcare sector; CeBIT lab, the ICT industry’s future laboratory, serves as a platform for universities and research institutes; and CeBIT life focuses on consumer-oriented solutions, giving both professionals and enthusiasts a glimpse at tomorrow’s technology-based lifestyle — whether it involves integrated, intelligent living; technology-supported recreational activities or new forms of Internet usage.
CeBIT life will also highlight generation-specific applications for enhanced quality of life with a special display sector for the so-called “silver surfers”. “Intelligent technology can make life for the older generation in many areas more convenient, social and safe, but the elderly sometimes still have reservations about using these new technologies. CeBIT is dedicated to helping people overcome these inhibitions and will show just how easy modern technology can be”, Pörschmann says.
Following its successful 2010 premier, CeBIT sounds! will again connect the ICT and music industries from 1 to 5 March 2011.
CeBIT is forming alliances with new partners and developing new themes with companies from the user industries. Examples include the topic “eMobility” in transportation and automotive and the topics “Smart Grid” and “Energy Efficiency” in the energy field. The same holds true for public authorities, municipal infrastructure and the healthcare sector. ICT is a key driver of innovations in all these sectors, and our goal is to promote that.
With its keynote theme of “Work and Life with the Cloud”, CeBIT 2011 is the first international event to specifically target this major ICT growth sector. “Only CeBIT is capable of presenting such a complex, cross-industry topic like the Cloud in all its facets,” says Pörschmann. Cloud technologies had by now become “fully practicable”, and the task is to develop business models and applications that generate orders for providers.
In this regard, the CeBIT Global Conferences, which are already fully booked, play a central role. The “Work and Life with the Cloud” keynote theme shapes the entire conference. Confirmed speakers include Jean-Philippe Courtois, President, Microsoft International; Alan Mulally, CEO, Ford Motor Co.; Parker Harris, Co-Founder and EVP, Salesforce; Michael Mendenhall, CMO, Hewlett-Packard; Paul Hermelin, CEO, Capgemini; and Hamid Akhavan, CEO, Siemens Enterprise Communications.
Leading political and international media figures have also committed to the CeBIT Global Conferences, including Neelie Kroes, EU Commissar and Vice President of the European Commission, and Chris Pirillo, Internet celebrity and one of America’s leading bloggers.
Alongside the CeBIT Global Conferences, the topic of “Work and Life with the Cloud” will feature in a series of special presentations targeted at decision-makers from user industries. The House of CIOs, for example, will bring together more than 300 top executives from across the globe to discuss pressing issues, while the new Chief Executive Club provides a forum to discuss and plan major projects in a relaxed and confidential atmosphere. “The international project business has become more complex and requires confidential negotiations between a number of different parties and partners. The simple buyer-seller relationship no longer exists. CeBIT offers the perfect environment for promoting international strategies, projects and solutions,” said Pörschmann.
More than 2,000 guests are anticipated for the CeBIT Opening Ceremony at the Hannover Congress Center, where German Chancellor Angela Merkel will be joined by Turkish Prime Minister Recep Tayyip Erdoğan as the official representative of the CeBIT Partner Country. “Turkey will showcase itself as a modern ICT nation at CeBIT,” says Pörschmann, adding that the country would have exhibition stands in several areas of the fair. Turkey is not just a dynamic ICT provider, but also an important sales market with strong potential and an increasingly important trading partner due to its role as a gateway to Asian markets.

Register for a free eTicket at CeBIT 2011. After registration, each guest will receive a personalized ticket by e-mail. The eTickets need to be printed by the recipient and presented at the turnstiles for entry. The ticket can also be used to travel free of charge on public transport in the Greater Hannover area on the day of the visit. Please note the day of the visit on the eTicket and climb aboard.
You must register your complimentary ticket online before attending the event.
The link for the free eTicket: http://www.cebit.de/promo2011?6ggbo
We wish you every success at CeBIT 2011!
26 Jan
Deutsche Messe expands “Match & Meet” service: Online matchmaking now complemented by onsite matchmaking, live at CeBIT 2011.
This expanded offer gives potential business partners the opportunity to do more than just network online – they can now also schedule appointments with the right partners during CeBIT.
To ensure optimum meetings, sellers and buyers need to create an online matchmaking profile before the event. Their customer requirements and key areas of interest are processed by a special software program and rechecked manually by matchmaking specialists to ensure promising meetings, which are arranged by Deutsche Messe.
E-ticket-users advantage: They can use the Onsite Matchmaking for free, not paying the registration fee (300 Euros) nor the matchmaking fee (100 Euros per meeting).
This online matchmaking service is geared to international providers and buyers, to individuals and delegations who are interested in generating new business leads.
Select your desired participation format and register. You`ll get new business leads as a result.
Deutsche Messe is cooperating with Aachen-based TEMA Technologie Marketing at CeBIT 2011. TEMA possesses many years of experience in matchmaking services, with a proven record of success at numerous conferences and events.
Visit this website again soon for further information, including our online matchmaking flyer and a link for registration and the conditions for participation.
Register for a free eTicket at CeBIT 2011. After registration, each guest will receive a personalized ticket by e-mail. The eTickets need to be printed by the recipient and presented at the turnstiles for entry. The ticket can also be used to travel free of charge on public transport in the Greater Hannover area on the day of the visit. Please note the day of the visit on the eTicket and climb aboard.
You must register your complimentary ticket online before attending the event.
The link for the free eTicket: http://www.cebit.de/promo2011?6ggbo
We wish you every success at CeBIT 2011!
15 May
Press Release
15.05.2009

MULTIMEDIA SRL – ROMANIA (MultiMedia) has been selected to receive one of the Majestic Symbols of Quality which aim to present a powerful tool in assessing progress and setting priorities for policies of International sector performance, especially in the specific fields of the Macro and Micro environment -zooming in the areas of Marketing, Investment and Financial sectors of world leading market performance.
The selection committee of the “GOLDEN EUROPE AWARD FOR QUALITY & COMMERCIAL PRESTIGE” AND THE “TQM” ACCREDITATION PROGRAM ( TOP QUALITY MANAGEMENT) granted by Association Otherways Management & Consulting Paris – France, member of the American Management Association and American Marketing Association, in cooperation with Otherways International Research & Consulting, chose to distinguish MultiMedia by providing an international standard for its product, using a technique, which directly act in increasing productive quality values, leading to the achievement of an elevated performance towards its marketing factor, thus imposing the accomplishment of high consumer / customer gratification especially into specific regions of foreign aligned markets.
The selection committee is made up of a group of companies and prestigious professionals, which are Internationally distinguished in this field.
The GOLDEN EUROPE AWARD FOR QUALITY & COMMERCIAL PRESTIGE AND THE ” TQM ” ACCREDITATION PROGRAM ( TOP QUALITY MANAGEMENT) will be presented on the 13th of July 2009 at LE MERIDIEN ETOILE HOTEL – PARIS with the participation of Commercial, Industrial & Quality Experts, Diplomatic Corps and VIP’s from the local economic and cultural world.
Nicolae Sfetcu
MultiMedia SRL
http://www.multimedia.com.ro
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