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Advertising gathers strength (The Australian)

COMPETITION will be fierce, but all platforms should benefit.

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  • Killing Time Return With New Album, Offer Online Preview (antiMUSIC)

    A top story from this week. New York City’s hardcore punk pioneer, Killing Time, has posted a brand new song off the forthcoming release

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  • Online advertising solutions co IgnitAd raises $1m (Globes Online)

    DFJ Fishman and JVP made the investment

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  • Commentary: The Super Bowl and the meaning of advertising (Austin American-Statesman)

    Commentary: The Super Bowl and the meaning of advertising

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  • Online Video Viewing Soared In 2009 (WebProNews)

    The media sector performed well in 2009, recovering $200 billion of value, or 63 percent of what it lost in 2008, online content providers and distributors made up more than half of these gains, according to a new report by consulting firm Oliver Wyman. The largest gains were in China, where the media sector market value increased by 200 percent. The report indicates that the trend toward online …

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  • ‘We want global platforms’: Q&A with Yahoo’s Matt idema (National Post)

    Financial Post technology reporter Matt Hartley sat down with Matt Idema, Yahoo vice-president and country manager for Canada, to discuss Yahoo’s new direction, the growth of online advertising and how the web company plans to stand out during the upcoming Olympic Games

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  • Microsoft to Google: Get Ready to Get Grilled in Europe (E-Commerce Times)

    Microsoft’s top lawyer said Monday that Google will inevitably have to answer questions about its huge market share in selling advertisements linked to results from its search engine. Microsoft’s general counsel Brad Smith said the search advertising market has become “the fundamental economic engine for content online” and “the gateway to content on the Internet.”

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  • Context is King: How Videos Are Found And Consumed Online (TechCrunch)

    Editor’s note : This is the third in a series of posts by guest writer Ashkan Karbasfrooshan . Previously, he wrote about the State of Online Video , and 12 Surprising Things Holding Back Online Video Advertising . In part 3 today, he examines how videos are found and consumed online. Karbasfrooshan is the founder and CEO of WatchMojo , a producer of premium, informative and entertaining video …

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  • VisitIndy.com to add online reservations (The Indianapolis Star)

    Travelers looking for hotels, restaurants and airfares to Indianapolis will have a new online resource to check out the city.

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  • Citysearch LLC, an operating business of IAC , today unveiled CityGrid, the largest content and advertising network for local. Â CityGrid aggregates advertisers from multiple partners, enhances their listings’ content, and distributes them through a pay-for-performance ad engine to a large audience through partner websites. Â In December 2009, CityGrid aggregated more than 500K paying …

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